From Click to Bite: A Journey Through Coupang Eats’ Latest Review Challenge
Event Overview:
Dates: April 11th, 2024 to April 25th, 2024
How to Participate:
Order food through the Coupang Eats app.
Write a review and include the hashtag #FromClicktoBite.
Winners will be randomly selected and announced. 쿠팡이츠 리뷰 이벤트
Eligibility: All users who order food and write a review through the Coupang Eats app
Prizes:
10,000 KRW Coupang Eats coupons (100 winners)
3-month free Coupang Wow membership (50 winners) 윤과장의 소소한 일상 이야기
AirPods Pro (10 winners)
Event Features:
Easy to participate: Only requires writing a review.
Various prizes: A total of 160 winners will be selected.
Coupang Wow membership: Winners can enjoy Coupang Eats and other Coupang Wow services.
Event Objectives:
Encourage user participation: Increase user engagement through review writing.
Enhance brand awareness: Improve brand image through positive reviews.
Data acquisition: Collect review data to improve the service.
Expected Event Effects:
Increased user satisfaction: Improved user satisfaction through positive reviews.
Increased purchase conversion rate: Increase purchase conversion rate through positive reviews.
Data-driven service improvement: Improve the service based on review data.
Event Promotion Methods:
In-app banner: Promote the event to app users.
Social media promotion: Promote the event on Facebook, Instagram, and other social media channels.
Influencer marketing: Promote the event through influencers.
Review Writing Tips:
Attach food photos: Attach food photos to increase review reliability.
Write a specific review: Write specific content about the food taste, delivery speed, etc.
Include the hashtag #FromClicktoBite: Required to participate in the event.
Additional Information:
Coupang Eats’ “From Click to Bite: A Journey Through Coupang Eats’ Latest Review Challenge” is an effective event that encourages user participation and enhances brand awareness with its simple participation method and various prizes. In addition, service improvement can be expected through review data.